Insights
Practical guidance for marketing leaders at DSOs and multi-location healthcare groups on websites, search, AI, accessibility, HIPAA and hosting.
Articles

Let’s Change the Game. Together.
Carenetic's founding vision: a specialized web partner built for multi-location healthcare groups tired of juggling agencies and…

ADA and Your Healthcare Practice Website
How the ADA applies to your healthcare practice website: the WCAG standards, the most common violations and the steps to fix them.

What Your Physician Practice’s Website Analytics Can Tell You
The website analytics metrics a healthcare practice should track, from bounce rates to conversion paths, and how to act on them.

The Power of Patient Personas for Physician Practice Marketing
How to build patient personas and use them across your healthcare marketing, from website messaging to content planning and ad…
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We talk about what actually happens to a website portfolio as a group scales: what breaks, what the compliance review will ask, and where the work really goes. Conferences, association meetings, and internal sessions for operators.
Building the web since the late 1990s and running healthcare web operations at scale today. Board service with the Arizona Entrepreneurs' Organization and the Arizona Interactive Marketing Association.
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What changed in healthcare web compliance, accessibility, and search. No pitch.
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We run the websites for multi-location healthcare groups, so the work in these articles stops being yours.